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Course Curriculum

Day 1: Developing the Mindset to Building a Million Dollar Company

• Getting into the right Mindset to Build a Million Dollar Company

Day 2: Appraising the competition

• How To Use Yelp to Do Advanced Competitive Analysis

Day 3: Branding through customer service

• Developing your customer service approach

Day 4: Choosing your domain name

• Domain name research and choosing a name

Day 5: Business plan Made Easy

• Not Overthinking: The One Page Business Plan

Day 6: Branding

• Improved Branding for Improved Sales

Day 7: WordPress Theme

• Setting up your wordpress theme

Day 8: Copywriting

• Creating Persuasive Copy

Day 9: Building Trust

• Using Website Elements to Build Trust

Day 10: Creating The Booking Form

• Booking Form For Instant Checkout

Day 11: Pricing

• Using competitive analysis to set prices

Day 12: Hiring

• Hiring The Best People

Day 13: Hiring Day Two

• Extra Tips for Hiring

Day 14: Marketing Channels

• Developing a List of Marketing Channels

Day 15: Obstacles and Problem Solving

• Strategic Problem Solving

Day 16: Using Video for Differentiation

• Customer Testimonial Video

Day 17: Creating Social Proof

• Elements of Social Proof to Drive Conversions

Day 18: Generating Leads

• Lead Capture Techniques

Day 19: Finding Customers with Thumbtack

• Sourcing Customers with Thumbtack

Day 20: Finding Customers with Thumbtack Day Two

• More Thumbtack Techniques

Day 21: Thumbtack Day 3

• Thumbtack Tips Day 3

Day 22: Top Ten Things to Do At This Point

• Top 10 Things to Accelerate Growth

Day 23: Adwords Techniques Day one

• Adwords Techniques to Grow

Day 24: Adwords Techniques Day Two

• Adwords Techniques to Grow Day 2

Day 25: Using Yelp to Drive Sales

• Using Yelp to Grow

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